How do you get people to realise there’s no time for learning curves in a crisis?

Rayvn

Insight

Complexity always feeds a crisis, but preparation feeds simplicity.

Our idea

Emailing 30 people at the same time, dead easy. Try emailing 30 people at the same time, all while your desk is on fire, not so easy. Simple isn’t so simple in a crisis.

Fame

This was Rayvns first foray into international expansion. Launching in Amsterdam where they had zero unprompted awareness, it generated a huge increase in web traffic. And the inbound sales have been off the charts. Simple.

Rayvn Crisis Management - Ad Campaign - Mellor&Smith - OOH billboard Amsterdam
Rayvn Crisis Management - Ad Campaign - Mellor&Smith - OOH billboard Amsterdam
Rayvn Crisis Management - Ad Campaign - Mellor&Smith - OOH in Schiphol airport
Rayvn Crisis Management - Ad Campaign - Mellor&Smith - OOH billboard Amsterdam
Rayvn Crisis Management - Ad Campaign - Mellor&Smith - OOH billboard Amsterdam
Rayvn Crisis Management - Ad Campaign - Mellor&Smith - Water leak in office
Rayvn Crisis Management - Ad Campaign - Mellor&Smith - Hacked Computer

Related work

Want your brand on the lips of your B2B audience as you expand internationally?

Maybe you’ve got a similar challenge to what Rayvn had? We’ve transformed businesses before, making them famous, driving thousands of people to buy a Saas service.

We did it with Rayvn. Let’s do it with you. Be the catalyst and burn brighter than ever. Email Paul directly.