How do you convince landlords to realise they should invest in Electric Car chargers?

CTEK

Insight

The public always like things that feel familiar, and with electric cars, refuelling has now gone full circle. Like when a horse was left outside the Inn.

Our idea

New fashioned refuelling. It worked back then, and it works now.

Fame

Off the charts. More inbound sales enquiries than CTEK have ever had. And it coincided with CTEK floating on the Swedish stock market!

CTEK - New Fashioned Refuelling - Mellor&Smith
CTEK - New Fashioned Refuelling - Mellor&Smith
CTEK - New Fashioned Refuelling - Mellor&Smith
CTEk - New Fashioned Refuelling - Mellor&Smith
CTEK - New Fashioned Refuelling - Mellor&Smith
Underdog-Status_CTEK
Why Underdogs?

They revel in unsettling the top dogs. But they’re not the target; the top dog’s customers are. Underdogs grow by getting noticed week in, week out. So you can either outspend or out-think the competition. And the common trait across all our Underdogs clients? The appetite to commit and do more with less.

Underdog brands, need Underdog thinking.

Related work

Want more B2B customers banging down the door? Course you do.

Maybe you’ve got a similar challenge to what CTEK had? We’ve transformed businesses before, making them famous, driving thousands of people to make inbound sales enquiries.

We did it with CTEK. Let’s do it with you. Be the catalyst and burn brighter than ever. Email Paul directly.